Run Your Own Motivated Seller Ads

A letter from Cris Chico. What I sell, what it costs, and how to know if it is for you. Prices are on this page.

That is me walking through real client ad accounts, about 10 minutes. Watch it or just read the letter below. Same ground either way.

Hey, I'm Cris Chico.

I coined virtual wholesaling in 2008, and I still run my own motivated seller campaigns every week. I am not an agency, and I am not a guru with a box of videos. This page is me telling you exactly what I sell, in plain text, with the prices on it.

No funnel tricks. You can read the whole thing in about four minutes.

Why does every month feel like starting from zero?

You know the feeling on the 1st of the month. No pipeline, no leads, and the channel you were counting on is not producing.

If you are reading this, it is usually one of three stories:

• You got burned by an agency. You paid $1,500 to $3,000 a month for ads you could not even see. The leads were mediocre and expensive. And when you stopped paying, everything vanished. Some agencies literally keep the account and the leads.
• You are grinding cold calls. Whether it is you on the dialer or a team you are paying, the connect rates keep dropping, the spam flags keep coming, and the same effort keeps buying fewer deals.
• You are buying resold leads. $100 to $300 a pop, for the same lead three other investors are already calling.

Different receipts, same wound: every marketing channel feels like it is struggling to make you deals, because you are renting your lead flow. The vendor owns the machine. The agency owns the skill. The day you stop paying, you are back at zero, because you never owned the thing that makes the leads.

I sell the way out of that loop.

What I sell

I teach wholesalers to own their motivated seller ad machine. That means:

• Your own seller ads, running in your own ad account. Six campaigns, each one built for a specific seller situation, so you are not running the same "we buy houses" ad as everyone else.
• Exclusive leads that come to you warm, usually $20 to $35 each running wider markets, instead of the $100 to $300 resold ones. (Tighter geography costs more per lead. More on that below.)
• About an hour a week to run once it is live. This is not a second job and not a media buyer bootcamp.
• 12 months of coaching from me and my team, 3x weekly live calls, plus a deal partnering safety net so early deals have backup.
• You keep everything. The account, the pixel, the data, the skill. Nobody can shut it off.

The math, since that is what actually matters

	Renting (PPL or agency)	Owning (this)
Cost per lead	$100 to $300, resold	$20 to $35, exclusive
Who owns the account and data	The vendor	You
When you stop paying	Everything vanishes	The machine is still yours
Monthly cost forever	$1,500 to $3,000+ retainers or per-lead fees	Ad spend only, paid to Meta. $33 a day floor; scale operators run $300 to $500 a day

Do not take the table's word for it. Here are real ad manager screenshots from live accounts running this machine, redacted. The first one is a client's account: their account, their leads, their data.

Here is the part that matters. I coined virtual wholesaling in 2008 and I still run my own campaigns every week, so I am not teaching from memory. But who cares what I can do in my account. What matters is that clients get the same numbers in accounts THEY own. That is the whole point of the machine: it transfers.

Real operators running this now

These are real students. You are welcome to go message them, and their full video interviews are on the due-diligence page you get as soon as you book. We have not paid any of them.

• Cee Kay: 5 deals done, 2 more closing. First one alone over $48,000.
• Effan: traded cold calling for inbound ads, reported $66,000 in revenue in one month.
• Jonathan: about 50 Facebook leads, one $30,000 assignment. "I'd buy the program 10 times again."

And real screenshots from inside the group, shared by the students themselves:

Individual results, not typical, not a promise. Results vary with your market, your effort, and your spend.

What it costs

Nobody else in this space publishes prices. Here are ours.

Most clients start there. Some later add campaign management and done-for-you setups; full engagements run up to about $9,800. Optional, and not a decision you make today.

Ad spend is separate, paid directly to Meta. The floor is $1,000 a month, about $33 a day. Most clients run $33 to $100 a day, and operators in scale mode run $300 to $500 a day inside the same machine. The budget is a dial, not a plan.

Want every detail in writing first?

Smart. We put the entire offer in one document: what it is, everything you get, who it is NOT for, and the prices.

Read the offer doc → It takes about 7 minutes, and nobody will call you.

Who this is NOT for

If you have never done a deal and want convincing that wholesaling works, this is not your best fit. Same if you want passive income and will not talk to sellers, or if you can only fund the program but not the ad spend, or if you will only ever touch one zip code and refuse to go wider. We will tell you that for free on the call, but I would rather save you the call.

Not closed a deal yet? Here is the honest line. If you know the game (contracts, assignments, what to do when a seller says yes), you have already spent real money trying to get deals (a course, direct mail, PPL, an agency), and you can fund the program plus the ad spend, apply anyway and be straight about where you are. Some strong operators started exactly there. But if you are still asking what wholesaling is or how to fill out a contract, this is not your next step yet. This machine is for people who already know what to do with a lead.

Your likely questions

"I've paid for programs before and got nothing."
Fair, and that scar is exactly why this page has prices on it and a document instead of a pitch. What you are buying is an asset you own plus a practitioner who still does this every week, with peers you can message.

"I used an agency before and got burned."
That is the exact situation this was built for. An agency runs ads in an account they control, so the machine stops the day the retainer stops, and in plenty of cases they keep the account, the pixel, and the leads. Here everything is built in YOUR account from day one. The ads, the data, the skill. When the coaching ends, the machine is still yours. Nobody can keep your leads again.

"I'm cold calling, or paying a cold call team, and it's just not producing like it used to."
You are not imagining it. Spam flags, silenced ringers, and tighter calling rules only move in one direction. The good news: the phone skills you or your team have built are the hard part, and they transfer completely. Inbound just points them at warm sellers who raised their hand instead of strangers who did not. Keep the team if you like the team. Feed them better calls.

"What if I'm not tech savvy?"
The real constraint is time, not tech. It is step by step, we are on live calls with you 3x a week, and Kickstart exists if you want it installed for you. Budget about an hour a week once it is running.

"It feels risky compared to my guaranteed PPL contract."
Then do not rip anything out. Run this in parallel for 30 to 60 days and compare your cost per lead side by side.

"Is that the best you can do on price?"
The average assignment in this business runs around $15,000, so one deal covers the program with room to spare. That is cost recovery math against what you already spend renting, not a promise of results. Payment plans are above.

"I'm already spending $300 to $500 a day. Is this too small for me?"
The opposite. The bigger your spend, the more the rented model is costing you in markups and retainers, and the more account ownership pays. The machine is identical at $33 a day and $500 a day. You own the account, so budget is a dial: same campaigns, same coaching, more throughput, and no middleman taking a percentage of it.

"Can I run this just in my own backyard?"
Yes, and here is the honest tradeoff: the tighter the geography, the higher the cost per lead. Wide is where the $20 to $35 leads live. Tight local can absolutely work, but the math leans harder on you as the operator: sharper sales conversations and more ways to monetize each lead, wholesale or novation, so fewer leads still produce deals. That is what the coaching and the novations playbook are for. Jean will give you the realistic number for your exact targeting.

"I need to talk to my partner."
Good, that is what the offer doc is for. Send it to them. Everything is in writing, prices included.

How to start

Book a 15 to 20 minute call with Jean, who runs enrollment. The prices are already published, so the call is for your questions, your market, and enrollment if it is a fit. No 90 minute pitch. If it is a good fit and you want to start right away, have your payment method handy. Most people who enroll do it on the call.

Book a Call With Jean

For wholesalers who have done deals and can put at least $1,000 a month into ads.

Talk soon,

Chico

P.S. Doing your homework? Good. Here is more.

Real deals, real checks, real screenshots from inside the group, shared by the students themselves:

Individual results, not typical, not a promise. Results vary with your market, your effort, and your spend.

Three longer case studies

Real numbers, real deals, start to finish. Watch the ones that matter to you.

Results vary by operator, market, effort, and ad spend. Nothing on this page is a guarantee of income or deals. Ad spend is paid directly to the ad platforms and is not included in program pricing.
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